25.–29.03.2025 #IDScologne

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Trade fair, next level:

Your success with the Media services (Marketing Package)

Please take a moment to envision your next trade fair:

Every visitor with an interest in your product range will see your company and your product variety straight away when preparing. International journalists and potential partners can easily inform themselves about your innovations. And your networking tool keeps delivering with appointment requests that you can manage directly in the tool.

More contacts, more leads, more success: All of this can be found in the Media services (Media Package) at Koelnmesse. All this is trade fair, next level – and as an exhibitor you get all this automatically with your registration. This way you benefit from added presence before, during and after the trade fair – on the website and in the IDS app and at the IDSconnect.

With this in mind, we bundled proven services with new media services (Marketing Package) – to create a package that contains all the promotional activities that are important for your trade fair success. And we offer it at a package price that is significantly lower than the combined prices of the individual products.

For you, this means: More success, less expense!

Entry in the directory of exhibitors

The directory of exhibitors is the most important orientation tool for visitors. Not only your current customers but also potential new partners will use it to find your offer and location – essential for maximum visitor frequency and lots of new leads!

To the Media Shop

Entries in the list of product groups

Generate contacts and draw attention to yourself: Visitors looking for specific product groups will automatically find you and your products in the list of products – there’s no easier way to attract visitors to your stand!

To the Media Shop

Display of logo in the list of exhibitors

Benefit several times over from your logo in the alphabetical list of exhibitors in all trade fair media. Use the advertising opportunity as a visual anchor and draw visitors' attention to your company.

To the Media Shop

Presentation of one company portrait basic

Present your company briefly and precisely in the online exhibitor search, the app and on IDSconnect.

To the Media Shop

Trademark Entry Basic

Benefit from an increased presence with a high recognition value and present your brands in our directories of exhibitors.

To the Media Shop

Product entry premium

With the product entry premium you generate maximum attention in the online exhibitor search, the app and on IDSconnect. Secure up to 51 product entries premium, each with a product image in maximum size 500 x 500 pixels and 2,000 characters of text.

To the Media Shop


The new networking feature offers a wide range of opportunities to make contact with industry experts, exhibitors, buyers and decision-makers. This enables you to efficiently connect with all trade fair participants via the IDSconnect platform or on the go in the trade fair app. Both existing and new contacts can be added virtually to your own profile here.​

To the networking


Your visitors are the key to your trade fair success: Every single visitor to your stand is a potential new partner and valuable contact - ensure a successful trade fair at the touch of a button!

To the Leadtracking

Header graphic IDSconnect

Use the header graphic as a visual anchor at IDSconnect and draw visitors' attention to your showroom.

To the Media Shop

Social Media Buttons

A social media presence is essential for addressing customers in a target group-oriented manner. Take advantage of social networks.

To the Media Shop

Link and PDF

Provide your customers with detailed additional information about your products or your company. Use PDFs or links in your exhibitor detail entry in the online exhibitor search, in the app and on IDSconnect.

To the Media Shop

Product video

Reach your target groups with moving images. Your product video is visible in your exhibitor detail entry in the online exhibitor search, the app and on IDSconnect.

To the Media Shop

Free advertising materials

Communicate your trade fair presentation with online banners, e-mail signatures, individual social media graphics or personalized hall layouts including your stand location. Draw everyone’s attention to your participation in the trade fair and ensure plenty of visitors to your stand!

To the Media Shop


Do you have questions or require support? Contact us today!

Tel. +49 (0)221 821-3998